Melbourne Place / Mid Air

It's the building that made the people of Melbourne stop, notice, and feel something. The execution of signage for this project, in particular, served its purpose — not only through functionality, but also with strong aesthetics that complemented the entire space and environment. 

Colour swatches, typography and materiality played a strategic role in the wayfinding system and formed the intrinsic personality of the project. 

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ROLE Signage & Wayfinding development and production,

Project Management

BUILD ADCO Constructions

ARCHITECT KENNEDY NOLAN

SIGNAGE CONSULTANT Studio Round